Sleepzone Commercial

I was commisisoned by Motus TV to design and animate the character and set elements for the sleepzone commercial.

Sleepzone sell beds and mattresses, so the idea of the commercial was to comically show our hero asleep in his old rickety bed, dreaming about the wonderful beds available at sleepzone, before  waking up in the middle of the night as his bed collapses, scaring his dog.

This was  a really fun project to work on, and the first time I’d used bone dynamics on a character rig (the dogs tail and floppy ears) It ended up being one of those projects that just goes really really well without a hitch leaving everybody happy!

Main animation produced using Flash Illustrator and Anime Studio, with Jamie at Motus bringing the whole thing together in After Effects and adding the graphics.